WISE
POTATO CHIPS
Established Circa 1921
Wise Foods started as Wise Potato Chip Company, founded in Berwick, Pennsylvania, in 1921 by a young man named Earl Wise, Sr.. He owned Wise Delicatessen and began making potato chips as a way to make use of excess potatoes, initially cooking them in his mother's kitchen, and then selling them to customers in brown paper bags.
Earl Wise’s Obituary from 1963