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Listen to what people are saying!

"Thank you so much for being such a great guest. We really enjoy you being on the show."

Walden Hughes
Yesterday USA Radio Networks

Good morning Alan,

"I just wanted to thank you again for joining us on the show this week. You gave us a wealth of strong content and it was an absolute pleasure working with you."

As I said I'll follow up with you if we're in search of archival photos and the like, and as promised, here's a quote for your website...

Nobody can match Alan's deep chipper knowledge, and it was an absolute pleasure having him on our show.

Joel P. Schneider
Producer - "The Food That Built America" on the History Channel

"The info you provided for both Pringles and the earlier Frito-Lay episode of Food That America Built, a series that explores the rise of iconic food brands, was terrific, thank you so much for all of your assistance on that!"

Barbara Maranzani
Producer, HISTORY/A+E Networks

"I spoke with the attendees after your presentation and throughout the remainder of the [American Culinary Federation Sanctioned Culinary Competition and C]onference and overall, everyone enjoyed the presentation."

Mark Miller, Certified Executive Chef
Director, Dining Services
Skidmore College

I received several emails from listeners saying how much they enjoyed hearing you and loved the information you shared. (Me, too.)

Patricia, host of California based radio station, Yesterday USA Radio Networks 

“I love what you wrote and was actually quite fascinated by your story. I may have to go
out and get a bag of chips! Laughing ...

You will be our first featured "Spotlight" Alan.

Thanks so much ... your piece is just so captivating, and very interesting!”

Chris Costello (Editor of the Abbott and Costello International Newsletter, Host of the On Cue Podcast, and Daughter of Legendary Comedian, Lou Costello)

Alan Richer, otherwise known as the Toga Chip Guy, is perhaps the most informed Potato Chips enthusiast and historian in America. He has been an invaluable resource and information source to us at Chips and Crisps, and we credit him for providing a fascinating insight into the Wonderful World of Chips and Crisps, especially in it formative years​.
​His interest began with the origins of the Potato Chip and is a renowned expert in field, especially; Saratoga Chips - where it is said it all began.
His memorabilia collection is second to none and we very much look forward to visiting it and him at some stage.
Paul Casella of Chips and Crisps

Visit Chips & Crisps
A UK based chip website

Thanks for the lecture. I asked the two classes what they thought and frankly they really liked it. One thing they really enjoyed was your passion for the topic. I tell them all the time how important it is to be emotionally involved in the topics you research and they saw it in action with you.

"It was a very revealing and interesting presentation.  Thank you so much."
Chuck Knowles, Program Chair, Schenectady Chapter of Elfun Society, a volunteer organization of General Electric leaders

Dr. John Stanton.
Professor of Food Marketing
Saint Joseph's University
Editor, Journal of Food Product Marketing
European Retail Academy, Hall of Fame

Alan Richer, otherwise known as the Toga Chip Guy, is perhaps the most informed Potato Chips enthusiast and historian in America! He will tell you all you need to know about the chip, and its history in Saratoga Springs!
Discover Saratoga

I like your website, I find it to be at once educational and entertaining.

Ron Azzopardi
Sales Manager
Wai Lana Snacks

I loved your history display, especially how you captured images of the name "Saratoga Chips" being used across the country.

Jeff Duchesneau
Owner, Tri Sum Potato Chips, the oldest Brand of Potato Chips

Excellent!  Very educational!  Really enjoyed the history & tour.  Keep up the good work spreading the story of Saratoga Chips. 
Chef Matthew Bolton
SUNY Adirondack

“Your blog is great! Since nearly everyone on the planet loves some type of potato chip, why shouldn't there be a blog about them? I'm glad I visited it!”
Emily A. Schroeder
Maine State Library

"The FailChips documentary is now live and I wanted to share it with you! Everyone over here is super happy with how this came out and we hope you are too! We had such a wonderful time filming with you and appreciate you taking the time to film with us!"

"On behalf of the OGS Special Events Office, I wanted to take a moment to thank you for your participation in the 2017 Black History Month Celebration. Your participation in the Cultural Expo and Vendor Fair made the program a tremendous success.
* * *
Again, thank you very much for being a part of this important program."

Sara Hill
Event Coordinator
New York State Office of General Services │ Convention and Cultural Events

"Thank you so much for your willingness to help us out in many ways for The Chip Festival. Again, we are grateful for your help as a judge and with the display."
Greg Dixon
The Chip Festival
Saratoga Springs Lions Club

"The "Toga Chip Guy" spot, starring you, aired last Saturday on NBC as part of the season's final "Summer at Saratoga" broadcast. * * *
Thanks again for being a part of our broadcast, for being so generous with your collection, and for teaching us all about the local origins potato chip.

Jeff Monty
NBC Sports

"Great presentation last night! I really enjoyed hearing about your collection and how you became interested - and you were funny, which I liked."
Samantha Bosshart
Executive Director
Saratoga Springs Preservation Foundation

"You did a wonderful presentation!"
Mary Ann Fitzgerald
City Historian
Saratoga Springs, NY

"That's quite a collection!"
- Dirk Burhans
Author of Crunch A History of the Great American Potato Chip.

"A valuable source of information. Alan Richer has provided me with guidance and knowledge on a delectable topic. Thank you for your generous assistance."
- Anne Renaud
Author of Mr. Crum's Potato Predicament

"Outstanding Display! Love the History."
- Brendan R. Walsh CIA (the original one), Dean - Culinary Arts, Culinary Institute of America

- Amanda Thomason, Snyder's-Lance, Inc. (Maker of Cape Cod Potato Chips)

"Very Impressive!"
- Mark Costello, Vice President Sales & Marketing at Better Made Snack Foods, Inc

"Great Collection,"
- Chef Jasper Alexander, owner of Hattie's Chicken Shack

"Great collection and very interesting!"
- Colleen Farley, SNAC International (Snack Food Association)

- Bob Kavachick, News Channel 13 Albany Weatherman

“Alan, our conversation was so helpful. You have a bounty of information on your website, it is truly one of a kind……
Again, thank you so much for all of your help, I really do appreciate it……”
- Marisa Dellato, The Boston Globe

"Your program was extraordinarily interesting to everyone. You've done an incredible job of gathering the material culture."
- Field Horne, Editor of Saratoga Living Magazine

"It's absolutely fascinating.*** I think you've done an amazing job creating the presentation --for foodies like me, it's pure eye candy."

- Merrill Shindler, World Renowned Food Critic

“Alan is certainly the Toga Chip Guy and much more.  I could do 3 shows with him and still not get enough of his knowledge & experiences.”
- Rick Thompson, Saratoga Broadcasting

“Distinguished as being the preeminent, if not the only, authority on the history of the potato chip industry in Saratoga Springs”
- Albany Times Union

…..Plans also call for family-oriented activities and entertainment, and a history display by Alan Richer, the “Toga Chip Guy,” who has a variety of potato chip memorabilia and artifacts related to Saratoga and the industry as a whole.

- The Saratogian

Alan Richer - aka the Toga Chip Guy, a dedicated historian of the potato chip and its origins - will be on hand as a judge and to showcase his collection of chip memorabilia.

- Kirsten Ferguson - Saratoga Living

“Just a short note to tell you how much I, and the people of Malta, appreciated your generosity in sharing a portion of your extensive collection of potato chip memorabilia. The display elicited a great deal of interest from the public and the interest was not limited to an age group. Everyone was attracted to the display. I saw a number of little children insist that their parents lift them so that they could peer into the case. My only regret is that we do not have a larger secure display area and could only accommodate a small fraction of your extensive collection.”

Please continue to look for opportunities to tell the fascinating story of the “Toga Chip Guy” and his wonderful collection.

- Paul Perreault Town of Malta Historian

“Special thanks to Alan Richer, who has provided valuable input on the Saratoga Chip and has an incredible collection of knowledge and materials about the spread of the Saratoga Chip.”
- Dave Mitchell, author of

Chips, Crums and Specks of Saratoga County History, The Story of Saratoga Chips And Their Mythical Makers.  Dave's blog is linked under the Chips in the News Tab and can also be accessed

"... a part-time potato chip historian from New York."
- Cleveland Plain Dealer

"Great presentation!"
- Saratoga Springs Preservation Foundation

"a great lecture."
- James Parillo Saratoga Springs History Museum

"Richer, of Saratoga Springs, will discuss the myth, folklore and legend associated with the invention of the snack that has developed into a multi-billion dollar industry."
- Albany Times Union

"Alan Richer likes his history a little salty. Known locally as the "Toga Chip Guy, Richer has immersed himself in the myths, folklore and facts surrounding America's most beloved snack food."
- Glens Falls Post-Star

"Fascinating pictures of the history of the potato chip"
- Jerry Crouth Empire Broadcasting Corporation

“Special thanks to Alan Richer, who has provided valuable input on the Saratoga Chip and has an incredible collection of knowledge and materials about the spread of the Saratoga Chip. You can find more about him at”
Dave Mitchell - Noted Chip Historian

Visit Dave’s Blog by clicking here or the image below.


"Fascinating pictures of the history of the potato chip"
- Jerry Crouth Empire Broadcasting Corporation

“Special thanks to Alan Richer, who has provided valuable input on the Saratoga Chip and has an incredible collection of knowledge and materials about the spread of the Saratoga Chip. You can find more about him at”
Dave Mitchell - Noted Chip Historian